CDPs with warehouse-native or composable options in 2026$3 spent
$2.50 spent
vendor_name
product_name
architecture_type
supported_warehouses
identity_resolution_included
pricing_visibility
architecture_positioning
source_url
RudderStack
Warehouse Native CDP
Warehouse-native
["Snowflake","BigQuery","Databricks","Redshift"]
true
Mixed (Tiered)
The Warehouse Native CDP is a packaged platform that runs directly on the data warehouse and helps data teams deliver value at every stage of the data activation lifecycle.
https://www.rudderstack.com/warehouse-native-cdp/
Hightouch
Composable Customer Data Platform
Composable
["Snowflake","Databricks","BigQuery","Redshift"]
true
Mixed (Tiered)
A Composable CDP built for marketers that can be deployed in weeks, mastered in minutes, and never copies your data. It runs on top of your existing infrastructure.
https://hightouch.com/platform/composable-cdp
Fivetran
Activations
Composable
["Snowflake","BigQuery","Databricks","Redshift"]
true
Mixed (Tiered)
Activations is a cloud-based product that enables you to configure managed, automated reverse ETL pipelines... It activates data from a centralized source of truth, such as a data warehouse.
https://fivetran.com/docs/activations
Simon Data
Simon CDP
Composable
["Snowflake","BigQuery","Redshift"]
true
Mixed (Tiered)
Simon AI offers flexible deployments ... Connected Deployment is purpose-built to live directly on top of your Snowflake account ... activate customer data without data replication.
https://www.simon.ai/pricing
Lytics
Composable CDP
Composable
["Snowflake","BigQuery","Databricks","Redshift"]
true
Mixed (Tiered)
Lytics Cloud Connect uses a reverse ETL approach to link up your data warehouse to a modern, modular customer data platform.
https://www.lytics.com/pricing/
mParticle
Hybrid CDP
Hybrid
["Snowflake","BigQuery","Databricks","Redshift"]
true
Mixed (Tiered)
mParticle’s solution puts the Marketer in the driver’s seat by adapting to your strategy... Fully composable, fully featured: A strategic choice.
https://www.mparticle.com/pricing/
Amperity
Customer Data Cloud
Hybrid
["Snowflake","Databricks"]
true
Mixed (Tiered)
Amperity's lakehouse-native architecture... provides secure, zero-copy data sharing and low-latency APIs... Unify customer data across lakehouse and warehouse.
https://amperity.com/pricing
ActionIQ
ActionIQ Composable CDP
Composable
["Snowflake","BigQuery","Databricks","Redshift"]
true
Custom quote
By combining Uniphore’s AI expertise with ActionIQ’s composable customer data platform, we’re enabling businesses to orchestrate AI-driven customer experiences across the enterprise.
https://www.uniphore.com/actioniq/
NVECTA
Warehouse Native CDP
Warehouse-native
["Snowflake","BigQuery","Databricks","Redshift"]
true
Custom quote
NVECTA connects directly to your data warehouse—Snowflake, BigQuery, Redshift, or Databricks—and turns it into your customer data platform.
https://www.nvecta.com/products/composable-cdp
Bytek.ai
Warehouse-Native CDP
Warehouse-native
["Snowflake","BigQuery","Redshift"]
true
Custom quote
A Warehouse-Native CDP is designed to operate directly on the corporate data warehouse... without creating data copies or duplications.
Activate customer data and audiences directly from Snowflake... No moving data around. No third-party storage. Just a leaner tech stack and total control of your data.
https://messagegears.com/products/cdp/
Tealium
Composable Customer Data Platform
Composable
["Snowflake","BigQuery","Databricks","Redshift"]
true
Custom quote
Use Tealium to collect and stream clean, consented event data directly into your data cloud: Snowflake, BigQuery, Databricks, Redshift.
A composable CDP is a modular solution that collects, models and activates customer data from your existing data infrastructure.
https://www.dinmo.com/pricing/
Salesforce
Data Cloud
Bring-your-own-warehouse (BYOW)
["Snowflake","BigQuery","Databricks","Redshift"]
true
Custom quote
Connect directly to live data in Snowflake, Databricks, Google Cloud, and more without complex ETL or data duplication, powering insights with up-to-the-moment data.
Zeta unifies fragmented customer data into real-time, activation-ready profiles that fuel engagement across channels. Marketers gain direct control ... without heavy reliance on IT.
https://zetaglobal.com/platform/cdp/
Adobe
Adobe Real-Time CDP
Hybrid
["Snowflake","BigQuery","Databricks","Redshift"]
true
Custom quote
Activate customer data directly from your existing warehouse for real-time, personalized experiences without the need to move or copy underlying datasets.
A Composable CDP that ingests all data, resolves identities, and runs in your private cloud—powering real-time insights, AI modeling, and cross-channel activation.
https://syntasa.com/composable-cdp/
Decentriq
Collaborative Audience Platform
Composable
["Snowflake","BigQuery","Databricks"]
true
Custom quote
Decentriq operates where standard CDPs stop: at the boundary between organizations... combines clean room, CDP, and DMP capabilities.
https://www.decentriq.com/article/best-cdps
Bloomreach
Bloomreach Engagement
Composable
["Snowflake"]
true
Custom quote
The composable aspect means Bloomreach offers CDP functionalities but is also an open platform that allows integrations with other platforms... zero-copy integration with Snowflake.
https://www.bloomreach.com/en/snowflake
Blueshift
Blueshift CDP
Hybrid
["Snowflake","BigQuery","Databricks"]
true
Custom quote
Build dynamic segments from real-time traits, behaviors, and intent signals, including Linked Audiences that read directly from your data warehouse.
